University Inbound Questionnaire This Audit Takes About 5-10 min (25 Questions.) This Report Will Include: Local Directory and Citations Analysis Competitor Search Engine Optimization Analysis Competitor Paid Advertising Analysis 3 Custom Business Strategies to Build Business Business info:University Name:* University Website:* Phone #*Address:Address* Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Brief University DescriptionPlease provide the domains of 3 competitor universities Examples: Other local or national universities who are currently offering similar courses, consuming market share, etc.Competitor #1 website* Competitor #2 website* Competitor #3 website* Core programs, courses/products, and value:How are you currently getting students?* Most profitable products/programs:* Average net profit per transaction/new enrollment life-cycle ($ amount):* Average number of new enrollments per month?* Basic target market demographic (age, location, gender, role, industry, etc.):*Three phrases or keywords you think future students might type to search for your products, courses & programs.*What types of services are you interested in exploring for your organization?What types of services are you interested in exploring for your organization? Search Engine Optimization (Starting at +$1,000/mo) Google Advertising (Starting at +$1,000/mo) On-site Content Development Facebook Advertising (Starting at +$1,000/mo) YouTube Advertising (Starting at +$1,000/mo) Landing page development and online funnel building Email Marketing (Starting at +$1,200/mo) Press Release (Starting at +$900) Traditional Marketing (TV, Radio, Billboards) Reverse IP Engineering (Starting at +$450) Google Grants (Nonprofits & 501C3s Only) +$450 Web Design (Starting at +$5,000) I'm not sure. I'd like some suggestions. Estimated monthly budget for boosting online sales volume/conversions:Estimated monthly budget for boosting online sales volume/conversions:*-Select-$1000-$2,000 (city)$2,000-$5,000 (city-state)$5,000-$10,000 (city- state-national)$10,000-$20,000 (city- state-national-worldwide)$20,000-$35,000 (city- state-national-worldwide)$35,000-$50,000 (city- state-national-worldwide)$50,000-$70,000 (city- state-national-worldwide)$70,000-$100,000 (city- state-national-worldwide)$100,000+ (city- state-national-worldwide)* Sympler includes ad spend to Google in all proposals. Please also include your available ad spend in this estimate if applicable. What is your target reach for your marketing budget?What is your target reach for your marketing budget? City State Country Continent International What levels of knowledge do you have about marketing?What levels of knowledge do you have about marketing?--I am new - I have no idea what this isI think I know what it is, but need to learn moreI have a general understanding or have worked with another agency beforeI went to school for marketing or know exactly what I wantI look forward to managing the strategyWhat are your expectations in terms of seeing significant marketing results?What are your expectations in terms of seeing significant marketing results? Less than 1 month 1-2 months 3-6 months 6+ months What situation best describes your purpose for this digital marketing campaign?What situation best describes your purpose for this digital marketing campaign?* We know this takes time and would like to get started on building our presence and student lead channel online We wish to compliment our other marketing and sales efforts This is a new venture and our first ever digital marketing effort We have no other options and need this to work immediately Point-of-contact (POC) information:POC Name:POC Name:* First Last POC Phone:*POC Email:* How did you hear about us? Additional Comments + Referred By:Your analysis will be sent to you in 2-5 business days.
