Email Marketing Services
Email campaigns that help nurture your leads into becoming your most dedicated customers.
Custom email campaigns that do all of the legwork to build up your leads list.
Custom email campaigns that do all of the legwork to build up your leads list.
24/7 access to real-time digital reporting.
We document our marketing efforts, bounce rates, response rates, lead conversions, effectiveness, demographic profile patterns, and more to show you transparency and value. These are the numbers we look at to adjust our campaign.
We know the numbers.
Percentage of delivery, open rate, click through rate and more are measured for your campaign’s performance. By measuring variations of email copy and more, we can optimize the campaign to achieve the best results.
24/7 access to real-time digital reporting.
We document our marketing efforts, bounce rates, response rates, lead conversions, effectiveness, demographic profile patterns, and more to show you transparency and value. These are the numbers we look at to adjust our campaign.
We know the numbers.
Percentage of delivery, open rate, click through rate and more are measured for your campaign’s performance. By measuring variations of email copy and more, we can optimize the campaign to achieve the best results.
A glimpse into our process for email marketing
Strategy
Our email marketing experts create campaigns to engage your target audience, whether you want to send a welcome email to new subscribers or a promotional email.
List building
If you are looking to reach new, potential leads, our Intelligent Sourcing can identify leads by industry, position, age, company size, to ensure we are marketing to the most qualified audience.
CAN-SPAM adherence
We adhere to all CAN-SPAM laws to ensure your business is not unnecessarily penalized by being transparent and honest.
A/B testing
Whether your email recipients prefer simple text or well-designed emails, we’ll layout a customized email campaign with individual user journeys to engage and convert your leads, and then test which ones work best for your audience.
Execution
Using industry research, we will send your emails at the most opportune day and time so your email campaign is as successful as it can be.
Copywriting
Compelling, engaging copy can draw your audience in right from the subject line. Let us take the pressure off of you with our team of experienced copywriters.
Strategy
Our email marketing experts create campaigns to engage your target audience, whether you want to send a welcome email to new subscribers or a promotional email.
Copywriting
Compelling, engaging copy can draw your audience in right from the subject line. Let us take the pressure off of you with our team of experienced copywriters.
List building
If you are looking to reach new, potential leads, our Intelligent Sourcing can identify leads by industry, position, age, company size, to ensure we are marketing to the most qualified audience.
Execution
Using industry research, we will send your emails at the most opportune day and time so your email campaign is as successful as it can be.
CAN-SPAM adherence
We adhere to all CAN-SPAM laws to ensure your business is not unnecessarily penalized by being transparent and honest.
A/B testing
Whether your email recipients prefer simple text or well-designed emails, we’ll layout a customized email campaign with individual user journeys to engage and convert your leads, and then test which ones work best for your audience.
Intelligent Sourcing
We’ll help you get to the decision-makers of your target market. Never miss an opportunity to grow your business.
Intelligent sourcing is an advanced service that pairs well with email marketing. Think of it like this: A highly targeted email list generated (not recycled) with an extremely low bounce rate. Imagine reaching the right decision makers at the right time, all with a personal touch. Intelligent Sourcing is designed for companies with a hyper-focused target market, message, and purpose.
This strategy works exceptionally well for hard-to-reach targets. This service allows our partners to market directly to the exact person, position, title, and profile of any target market, group, or person they prefer. Intelligent Sourcing is the process of finding the decision-makers in any industry for the best direct marketing opportunities. Our marketing intelligence tools are unbeatable.
Click here to check out our live case study for Intelligent Sourcing.
Our process for intelligent sourcing
Set your target
Define the industry you want to reach, the position or role of your target decision marker and the goal of your campaign. You can also determine additional demographic criteria. We’ll approve the criteria before we start.
Reporting
Final reporting will be submitted to you with detailed analytics including but not limited to opens, clicks, bounces, engagement rates, and when available, sales funnel activity, heat mapping, conversion tracking, social demographic information and more.
List building
We start crawling databases, social platforms, and more to find profile matches. Once determined, they will source based on desired profile criteria like current employment, position, contact information, and even multiple C-levels at the same company to increase our response opportunity.
Testing
Once approved, our engineers will email on behalf of your company to a portion of the list to see what message performs best. Once tested and proven, the remaining emails will be delivered using only the best copy.
Data cleaning
Data will be cleaned and formatted for direct email marketing. We determine additional demographic criteria like the size, location, and average annual revenue. Our engineers will import the cleaned list into a private email database or email automation platform.
Email creation
Quality email copy, subject lines, calls-to-action, and more will be created to test during this campaign. Final versions of the email will be submitted for positioning analysis, recommendations, and final approval.
Set your target
Define the industry you want to reach, the position or role of your target decision marker and the goal of your campaign. You can also determine additional demographic criteria. We’ll approve the criteria before we start.
List building
We start crawling databases, social platforms, and more to find profile matches. Once determined, they will source based on desired profile criteria like current employment, position, contact information, and even multiple C-levels at the same company to increase our response opportunity.
Data cleaning
Data will be cleaned and formatted for direct email marketing. We determine additional demographic criteria like the size, location, and average annual revenue. Our engineers will import the cleaned list into a private email database or email automation platform.
Email creation
Quality email copy, subject lines, calls-to-action, and more will be created to test during this campaign. Final versions of the email will be submitted for positioning analysis, recommendations, and final approval.
Testing
Once approved, our engineers will email on behalf of your company to a portion of the list to see what message performs best. Once tested and proven, the remaining emails will be delivered using only the best copy.
Reporting
Final reporting will be submitted to you with detailed analytics including but not limited to opens, clicks, bounces, engagement rates, and when available, sales funnel activity, heat mapping, conversion tracking, social demographic information and more.
Are you ready?
60% of people click on the first result. We’ll help you get there.